AdSense
AdSense is a pay-per-click advertising platform by Google allowing website owners to earn revenue by displaying targeted ads. Advertisers use Google Ads to manage campaigns, targeting specific keywords and demographics. Website owners earn a share of the revenue from clicks on these ads.
How AdSense Works:
AdSense uses ad tags to display ads related to website content. When users click on these ads, the website owner earns revenue.
Ad Types:
- Display Ads. Banner ads, static or animated.
- Video Ads. Pre-roll or mid-roll video ads.
- Native Ads. Ads matching the websites content style.
- Search Ads. Text ads in search results.
- Link Ads. Text ads displayed as links.
Requirements:
- Ownership of the website by the AdSense account holder.
- Compliance with AdSense policies.
- Sufficient content for ad display.
- Minimum traffic requirements.
Benefits:
- Ease of Use. Minimal setup with simple account signup and ad code placement.
- Flexibility. Various ad formats and customization options.
- Targeting. Ad targeting by keywords and demographics.
- Reporting. Detailed performance tracking and optimization tools.