Ad monetization
Ad monetization refers to the process of earning revenue from advertising on a website or mobile app. It involves the integration of ads on a digital property, such as a website, mobile app, or social media channel, and the subsequent revenue earning from these ads.
Ad monetization can be achieved through different methods, such as the cost per click (CPC), cost per impression (CPI), or cost per action (CPA) model. Also, it can include different types of ads, such as display ads, sponsored content, affiliate marketing, and video or audio ads.